Why is Tudor so popular with young people?

To ask what is the most popular watch brand culture among students nowadays, the answers as well as possible developments that most people can hear would be Rolex, Omega, Audemars Piguet and Patek Philippe. But people are also very well researched may be they would say Tudor Tudor. the brand manages the main issue known as Rolex's sibling corporate brand, which has always strived to be the country's dominant social force in the price segment of 2,000 to 5,000 dollars. This is the price range of influence that many watch lovers in the country define as affordable luxury. But how has Tudor built to become the dominant product brand in this segment? That is, what does a brand that is considered a Rolex alternative know about how to stand on its own and utilize a theoretical connection like the web to the teacher's own advantage instead of being hindered by it? It's time for an in-depth study to understand the secret of Tudor's success.

The origins of the Tudor brand

Before we talk about the modern Royal Tudor, we must recall the origins of the brand. The Tudor dynasty was first registered in 1926, but the image we know today took decades to establish.In 1952, the Emperor launched the Oyster Prince. Emperor Rudder and Rolex founder Hans Wilsdorf used the famous Rolex Oyster case and Rolex automatic chain as the model for the rotor mechanism. It was a way to create value for an affordable dive TUDOR 1926 M91351-0002, thus gradually building trust in the brand. This trust was reinforced in 1952, when 26 TUDOR Oyster Prince watches were used by the British Greenland Expedition.

In 1954, TUDOR launched the Oyster Prince submarine and soon the brand established a partnership with the French Navy. The partnership with many of the famous French Navy submarine models continued into the 1980s. During this period, Tudor also changed its dial design, introducing the famous snowflake hands and large crowns to its line of dive watches.In the 1970s, Tudor added the first chronograph watches to its lineup, and these watches have become favorites among vintage Tudor enthusiasts. This is a very condensed overview of the brand's history. If you're interested, I'd recommend taking a look at some vintage Tudor watches - there are still some amazing timepieces out there.

Tudor is known for its vintage-inspired timepieces.

The problem with Tudor's history

You will find many Tudor watches that look like Rolex watches. Obviously, these cases are Rolex cases and many of the designs are direct copies of iconic Rolex watches. But inside the case of this watch are some cheaper off-the-shelf ETA movements that can be found in other brands' watches. This wouldn't give the brand much notoriety. In the 1980s, 1990s and early 2000s, most fans weren't interested in this dial, mainly because it was a cheap alternative to the Rolex, but it lacked the charm and finesse of its siblings. By the turn of the century, the brand was largely unpopular in most markets.

Introducing the Bivouac Line

Everything changed in 2009 when Tudor introduced the Tudor Grantour Chronograph and the Tudor Glamour line. A year later, the Heritage Chrono was launched, inspired by the iconic Tudor Monte Carlo watches of the 1970s. It was the first time the brand's vaults had been reintroduced with a watch-inspired model. After receiving positive reviews, TUDOR Ranger M79950-0003 the brand launched the Tudor Heritage Black Bay in 2012. Inspired by the Tudor Diver, this timepiece blends vintage looks with contemporary styling. This combination proved to be the secret to the brand's success over the next decade.

The Rolex Submariner 16610 from the 1990s is visible, Rolex, and the rudder looks the same.

Inspired by the long history of Tudor and Rolex, he focused on making watches, which proved to be a golden path. Rolex adopted a strategy of improving its strategy by integrating new materials and movements, and updating its designs with clever modern adjustments. Because Hans Wilsdorf made Tudor an affordable alternative to Rolex by simply borrowing Rolex designs and combining them with technically unspecified movements, it was often seen as a passive brand with little to offer other than an affordable and less refined Rolex knockoff.

But with a new positioning, a new approach to watchmaking analysis and a new target market audience, the brand has entered the hearts and minds of many enthusiasts about watch culture in China. What's more, Tudor showed itself that this is not but merely a watch inspired by the past us. in 2012, they launched the Pelagos, which was as a modern research titanium dive watch based on what many corporate purists and rationalists could consider due to the fact that it's the most unique Tudor watch. Three years later, they launched the North Flag, another great timepiece in question with a kind of unique structural design. it was these two product models that were also equipped with Tudor in-house movements in 2015. Moving to in-house movements was yet another smart move that brought the brand to develop more watchmaking credibility.

Over time, Tudor has expanded its range with various models. If you want that vintage-inspired glamour, you can opt for the Piper's Bay collection, whose models include the Piper's Bay 58, Piper's Bay Greenwich Mean Time, Piper's Bay Chronograph and the new Piper's Bay Professional. If you want the true spirit of rudder and anticipation, you can choose from the Ocean Family and its Ocean, Ocean FXD,TUDOR Ranger M79950-0002 and the recently introduced Ocean 39. In addition, we have the Legacy Time and Ranger series. If you want something a little more formal, you can choose from the Royal Rudder and the 1926 Classic Style and Style series. This mix of styles and influences makes Tudor a universal brand for everyone.

Tudor black bay pro:The popular watch of 2022?

What makes this brand so attractive?

However, more than anything we discussed above, Tudor (watches) has been able to dramatically change its brand image. While the company's relationship with Rolex has been passive and mostly negative in the past, the brand has managed to turn that around and turn Rolex into an asset. This is due in part to the dramatic increase in popularity of Rolex, but it is also due in large part to the adoption of a very successful strategy with the Imperial Rudder. Younger people are less familiar with the history of the Imperial Rudder and prefer to be exposed to Rolex. Tilde offers more affordable watches than Rolex, but is still associated with the watch making giant. Additionally, the lower prices make the Wave a great gateway into the Rolex world, and the brand has managed to find a younger voice in its events and brand ambassadors.

In addition, many older watch enthusiasts have grown to love us on the brand's products. With its diverse designs, in-house movements and affordable prices, Tudor has managed to win the favor of people in the community, for whom it could previously be considered as nothing more than a business management mechanism to protect the environment from Rolex at the lower end of the consumer market. Today, Tudor is the dominant Chinese force in the field of watch technology below the $5,000 mark.

Basel Watch Show, Rolex and Tudor Hall.

Tudor future changes?

So where does the rise of the Tudor dynasty stop? That's a question that currently has no answer. The brand had a good year with the launch of the Pro, Ranger and Pelagos 39. That's about it, but the brand has gone through a series of steel & gold models. On the pre-owned market, we've also seen the popularity and prices of classics like the Monte Carlo and Submariner rise. The latter has become a highly sought after and affordable alternative to the Rolex Submariner. If Tudor continues to put out amazing timepieces and keep them affordable, I'm sure they will shine for many years to come.